Mobile games offer, without a doubt, one of the most generous markets out there when it comes to making a fine profit. With an almost endless number of popular titles like Candy Crush or Angry Birds, their ability to inspire is irrefutable and undeniable. In fact, the impact that these apps have had on the game-loving public worldwide has convinced millions of app developers, passionate fans of gaming, and people who do not have much in common with either gaming nor app development to start working on their own mobile gaming apps.
Mobile game development is definitely a profitable business when done the right way. More than 6 out of 10 smartphone users normally complete the installation of at least one game in the first 7 days after buying a mobile phone. In other words, we are talking about a huge market potential here that is worth harnessing. If you would like to get started on this exciting trip on your own, here are a few useful tips that we think you should first consider.
Developing A Good Gaming App Is Not A Walk In The Park
Unfortunately, only a small number of mobile games developers are able to also recover their app development-related expenses. This is mainly true because developing successful mobile games is not as easy as it might sound to some people. You will need to figure out how to design a game that is not only fun to play, but also profitable for the targeted markets you plan on addressing.
Secondly, you will need to work at creating the most captivating type of gameplay possible and understand what is the best way of monetizing it. In order to do this, you will need to learn how to systematize your process using the most advanced framework possible.
Come Up With A Bomb Idea
Find interesting, unique, or innovative ideas for your game’s theme and action. There are no strict rules or guidelines to follow when searching for or generating such an idea, but you could try to think of the most engaging ideas that you would personally like to see put into a mobile app. Whether you would like to develop a cool, sports-themed game of slots like the ones you can see on top mobile casinos or you wish to cater to the needs of puzzle aficionados, the choice is yours.
Now think about whether this particular game idea would also look and sound appealing enough to the large masses. Do you think you could sell your game for real money or offer it as a freebie, but sell game tokens instead to make a profit?
Take as much time as you need to make sure you will come up with the absolute best idea that will tick all these boxes. You could try to improvise using game ideas that already exist instead of coming up with brand new ideas on your own. As long as you can manage to create a brand new type of gaming experience for players on the go, you should enjoy the success you are looking for.
Turn Into A Talented Storyteller
Now that you have found a smart idea to develop and run with, you should focus on creating the most captivating story to go along with it. This means giving a purpose to the adventure players are about to embark on by finding a meaningful ending for it at the end of the game. Here is how you can achieve this:
- Figure out who is the hero and the antagonist villain in your story.
- Decide what are their strongest points and most vulnerable characteristics.
- Establish what is the reason why they are fighting one another.
- Carefully plan the way your hero will reach his or her victory.
Make Your Game Addictive
Make sure you add the addictive factor to your story so you can retain as many players as possible since day one: make your game easy, ensure the action unfolds quick enough, make the game as you engaging as possible with the help of a style that imitates real life, and make sure to gradually increase the game’s level of difficulty. Keep in mind most players will usually lose their interest in long games, so do whatever you can to keep them interested by creating shorter game levels featuring loads of content they need to unlock. Also, add lots of freebies and do periodical game updates.
Choose Your Platform
The more, the merrier. Make your new mobile game compatible with the most popular platforms and operating systems and try not to neglect Windows or Blackberry while focusing on the more obvious iOS and Android options.
Do some market research and find out which operating system would be most profitable for your future players and make it your priority. Choose multiple platforms if you think your players will spread across several of these OSs.
Finally, opt for a cool 3D design or a simple, flat layout for your game and choose in-app purchases, ads, or premium game versions as monetizing solutions.